Find what makes money
Find your highest-earning pages
Find the pages where buyers start, then write more like them.
Updated · 1 min read
Every customer lands somewhere first: the home page, a blog post, a comparison page, the docs. Some pages pull in visitors who buy. Others are popular but never lead to a sale. Knowing which is which changes what you write, what you update, and what you promote in your navigation and newsletter.
Why this matters
Content takes hours to write and keeps costing time to maintain. When you know that one guide brings ten times the revenue of your most-viewed post, you know which page to keep fresh, which to link from your home page, and which topics to write about next.
Why most analytics tools can't tell you
Page reports usually rank by pageviews. The sale happens later, often on another day and on a checkout page, so a normal analytics tool can't connect the money back to the page where the customer first arrived.
How MetricRaven does it
MetricRaven records the entry page of every visit and credits each payment to the customer's first tracked visit. Traffic → Pages → Entry page can then be sorted by revenue, showing which landing pages started the journeys that ended in a payment.
Revenue by entry page
Orbit Analytics · synthetic data · last 30 days
How to do it
- Connect a payment provider and link payments to visitors (Connect Stripe, identify users).
- Open Traffic → Pages and choose the Entry page tab.
- Switch the sort button to revenue, then choose Details · view all to search every page.
- Click a page to filter and see which channels and countries its buyers came from.
- If your site is a single-page app, make sure route changes are tracked (virtual pages).
Pair this with Search Console to see which keywords lead to your best-earning pages.