Attribute revenue with Podia

Podia takes payments through your Stripe account but doesn't let you add the visitor ID to its checkout. Its conversion tracking code knows the buyer's email, so MetricRaven can match the Stripe payment to the visit.

Add the conversion tracking code

1. Open Settings → Third-party code

   In your Podia dashboard, open Settings, then Third-party code, and scroll to Conversion tracking code.

2. Paste this code

   The first script keeps the call until MetricRaven has loaded; the second passes the buyer's email.

   Conversion tracking code

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   <script>
     window.metricraven = window.metricraven || { q: [] };
     window.metricraven.payment = window.metricraven.payment || function () {
       window.metricraven.q.push(["payment"].concat([].slice.call(arguments)));
     };
   </script>
   <script>
     try {
       if (typeof Podia !== "undefined" && Podia.Conversion && Podia.Conversion.customer) {
         window.metricraven.payment({ email: Podia.Conversion.customer.email });
       }
     } catch (e) {
       console.error("MetricRaven payment tracking error:", e);
     }
   </script>

3. Save

   Podia runs the conversion code only after a successful purchase.

Notes

• Free products and free trials aren't revenue; their checkouts are matched to nothing.
• Renewals of a matched subscription keep the same visit through the Stripe customer.
• Matching rules, privacy and the security model: Attribute by email.